The agencies winning (literally) at service have one thing in common
Liz Pollock
10 November 2025
So many property management agencies are stuck playing defence. The phone rings with a maintenance emergency. An investor calls asking for an update. A renter has a question. Before you know it, your entire team is just reacting.
But some agencies have flipped the script entirely.
Recently, Ailo ran a competition to find the best Project templates across the thousands of property managers using the Ailo platform.
The entries revealed something striking: the agencies delivering outstanding service had figured out that in property management, sometimes your systems are your strategy.
But what was even more striking was what happened next: The moment winners were announced, agencies across the country started asking for their templates, and the winners wanted to share them. Because these aren't just property managers using the same software – they're a community that believes when one agency gets better at service, it lifts the entire industry.
A high tide lifts all boats.
What are Projects in Ailo?
Projects bring together all the steps needed to complete common workflows – from new tenancies to maintenance to lease renewals – in one simple interface. Think of them as service delivery frameworks, not checklists. The magic: you do the work right inside Projects, not in different tabs or systems.
What winning service actually looks like
Bernadette O'Sullivan, Ailo's resident Project specialist, reviewed every entry.
"We focused on the level of service participants were delivering to their clients," she said. "We were particularly impressed by workflows that included multiple client touchpoints to keep communication clear and proactive."
Translation: these property managers built transparency and communication directly into their workflows. No chasing updates. No clients left wondering. No scrambling. These teams turned their workflows into their competitive advantage.
Here’s how they actually did it:
1. They built transparency in, not on
The best templates kept everyone informed without property managers having to chase anyone. Investors could see progress in real-time. Team members knew exactly where things stood. Clients never had to ask "what's happening with my property?"
2. They made covering for each other effortless
When someone was away sick or on leave, work didn't stop. These templates made it easy for the next person to pick up exactly where things left off. No panicked handovers. No dropped balls.
3. They made clients feel looked after, not managed
Instead of waiting for clients to chase them, these property managers built check-ins into their workflows. That shift – from reactive to proactive – is often what separates agencies that retain clients from those that lose them.
“Ailo's projects are the beating heart of your agency performance. This is where the real work gets done.”
— Bernadette O’Sullivan, an account manager at Ailo
Meet the winners of Ailo's Project Competition
Growth
Growth Winner:
Ashley Bates from Ray White Manning Valley
Ashley created a New Management Project that sets the foundation for long-term relationships from day one.
Property Management
PROPERTY MANAGEMENT Winner:
Jessica Jensen from Raine & Horne Noosa Hinterland
Jessica developed a Vacating Project that turns one of property management's most stressful processes into a smooth, transparent experience.
Admin & Support
ADMIN & SUPPORT Winner:
Matthew Bull from Ray White Newcastle
Matthew built a Custom Property Leasing project that streamlines what's typically a paper-heavy, coordination-intensive process.
Special shout-out to Megan Van Hoeyen, Kate Stewart, and Corrine Forsyth for their Highly Commended projects, too! 🏆
What’s your next move?
When agencies join Ailo, they're not just buying software. They're joining a community of forward-thinking businesses who are reimagining property management. Templates built by peers. Workflows tested in real agencies. Best practices shared across hundreds of businesses.
Legacy systems were built around trust accounting. They force your team to prioritise admin over relationships. But property management isn't about trust accounting. It's about service.
Ailo's Projects put communication and workflows at the centre. When you eliminate the daily admin grind, your team can focus on building relationships and delivering exceptional service.
That's not a feature difference. It's a fundamentally different philosophy about how property management should work.
The agencies featured here aren't winners because of their size or resources. They just made a decision: stop accepting systems that hold you back and join a community that's building something better.
If you’re an Ailo user, access the winning templates and watch the full webinar at Ailo's Help Centre.
Not on Ailo yet? Get in touch.

